How do you get customers to refer you? According to current marketing wisdom, one unhappy customer will tell 7 other people about their bad experience with a product or business. A happy customer will only tell 1 other person about their great experience.
How can you beat these odds to get more of your satisfied customers to spread the word about your products and services?
How to Get Customers to Refer You
The first way is to produce excellent content in a range of formats useful to the prospects in your niche, including:
– Articles
– Special reports on hot topics in your niche
– Videos on YouTube
– Images/infographics
– Webinars
– PowerPoint presentations on Slideshare (now owned by Linkedin)
– Emalls in your email marketing platform and autoresponder
– Ecourses
And more.
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