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  • How to Create Compelling Content

    How to Create Compelling Content

     How do you create compelling content?

    The Internet is made up of millions of websites, all of which offer something different yet all have the same purpose; they want people to read the content on the page. This is where compelling content creation can help.

    Compelling content is the best way to create a stir about your website, therefore increasing traffic and building a client base.

    Create Compelling Content

    There are important steps you need to take when writing content for your website.

    Here are few to think about when planning the content that makes it onto your site.

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  • 10 Ways to Market Your Content

    10 Ways to Market Your Content

     The best content in the world won’t do any good unless there are people who are reading it. You need to market your content.

    Marketing the content written for a website is one of the most important aspects in creating a site of value.

    Knowing which form of marketing your content isn’t as tricky as it may seem. The Internet offers tons of effective marketing strategies and most are easily accomplished.

    Market Your Content

    The following are 10 ways in which you can market your content and start building your customer database in the process.

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  • 5 Content Marketing Tips

    5 Content Marketing Tips

     There are a lot of different ways to get your product, service or website in front of potential customers online. Marketing with content is one of the most effective ways to do it. Here are 5 content marketing tips to making your content marketing stand out from the rest and work in your favour.

    Content Marketing Tips

    1. Varying Media Types – Don’t just rely on one specific style of delivery for your content. While articles are very useful and the most common form of content marketing, using video, audio and holding teleseminars are all equally appealing options to readers. Some of these take a little longer to create, but they all have their advantages. Using multiple forms of content delivery makes it easier to reach a larger audience.

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  • Psssst… The best way to name your Infusionsoft Tags and Campaigns

    Psssst… The best way to name your Infusionsoft Tags and Campaigns

    Why do you need to set up a process with naming your Infusionsoft tags?

    Throughout your journey with Infusionsoft you will be creating numerous campaigns and will require many tags and emails. At some point you will want to reference historic campaigns and emails and you will want to sort through different tags to find names of SPECIFIC contacts that were part of a program you created. To make it easier for you, I recommend that you create a consistent and concise naming convention that follows a specific order.

    The below is an example for how to create a naming process for your product and event offers. I suggest that you have 5 sections to the name. One section will be the category and the other 4 will be in the Infusionsoft tag itself.

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